Portfolio News: PlayOn! Sports Appoints James Rosenstock as Chief Financial Officer

Press Release

James "Jay" Rosenstock is a seasoned financial, operational and strategic leader who brings deep media and technology expertise to drive growth and innovation in K-12 space.

PlayOn! Sports, the leading high school media and technology company, has appointed Jay Rosenstock as Chief Financial Officer (CFO). He is an accomplished media and technology executive who has previously served as CFO at Skillshare, a market-leading direct-to-consumer (DTC) creative learning marketplace, and ezCater, a top business-to-business (B2B) online catering marketplace. At PlayOn!, Rosenstock will oversee the Accounting, Finance, Tax, M&A, Information Technology and Security, and Project Management Office (PMO) departments.

"We are thrilled to welcome Jay to the PlayOn! leadership team. He brings extensive experience in both the DTC and B2B industries and has guided leading companies through significant transformation," said David Rudolph, PlayOn! founder and CEO. "We are confident that Jay's expertise will be valuable as we continue to innovate for the benefit of schools and fans nationwide."

"As the child of two educators and an avid sports player and youth coach, it's a privilege to join such an innovative company and accomplished leadership team as we embark on the next stage of growth," said Rosenstock. "I look forward to the journey ahead as we continue to scale our business and create meaningful experiences for schools and communities across the country."

"Jay's mix of technology, media, sports, and financial experience makes him an ideal CFO for PlayOn! Sports. He brings knowledge and a strong track record with private, venture-backed marketplace companies. We're happy to welcome him to the BIP Ventures portfolio and look forward to great things with him in the CFO role." (Mark Buffington, BIP Ventures Managing Partner)

Rosenstock was instrumental in architecting and operating Discovery's international businesses, where he oversaw Discovery Education International. He has also held leadership roles with SONY, WWE, and VICE. Rosenstock began his career as an investment banker covering the Technology, Media, and Telecom (TMT) sector. He is an honors graduate of Virginia Tech, where he serves on the Virginia Tech Foundation Board of Directors. Rosenstock is also a long-standing member of the Board of Directors for Special Olympics New York.

"Jay is a forward-thinking executive who values the power that sports have to impact not only the lives of our young people but also their families, schools, and communities," said Special Olympics New York President & CEO Stacey Hengsterman. "Jay's leadership will be an incredible asset to PlayOn!, just as it has been for our statewide nonprofit."

Read the news post on PlayOn! Sports.

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